When it comes to buying goods, consumer behavior fluctuates and this is especially the case when there’s a change in income. For this reason, companies sell a mix of goods that appeal to various consumers and their needs. While some people stick to similar buying patterns when their income increases, others may change the types of goods they consume. Normal and inferior goods are two ways to describe changes that happen in these scenarios. Normal Goods Most goods are normal goods. A normal good is one that has an increased demand when a consumer’s income increases. The price on these goods also tends to be fixed. Likewise, when a person’s income decreases, so does the demand for normal goods. When you think about it, consumers often spend more money or buy higher quality products when their income increases. This may look like spending more at restaurants, an increase in luxury travel, or switching from store brand products to more expensive ones. Inferior Goods An inferior good is opposite to a normal good–when a person’s income increases, their demand for inferior goods decreases. An important distinction